Charcoal
Deodorant

Refresh your pits

Shop Deodorant
Scroll down

Shop our best sellers

Best Sellers
Eye Cream
Eye Cream
Moisturizer
$22

A lightweight eye cream that smooths and depuffs.

Facial Cleanser
Facial Cleanser
Cleanser
$15

A powerfully effective cleanser for all skin types.

Oil Free Moisturizer
Oil Free Moisturizer
Moisturizer
$20

A light daily moisturizer that leaves a matte finish.

skincare essentials
Treat Your SELF/ish
Bundle
$65 ($102 Value)

A skin-perfecting bundle with all the essentials.

Exfoliating Pads
Exfoliating Pads
Exfoliant
$18

A blend of natural acids for amazingly clear skin.

Starter Bundle
Starter Bundle
Bundle
$38 ($55 Value)

A great way to kickstart a new skincare routine.

Shave Cream
Shave Cream
Shave
$15

Softens stubble and minimizes friction for an effortless shave.

Foot Cream
Foot Cream
Body
$18

A moisture-rich cream that softens and relieves.

Beard Oil
Beard Oil
Beard
$28

Lightweight. Moisturizing. Conditioning.

Be a Little SELF/ish
Be a Little SELF/ish
Bundle
$12

A great way to give SELF/ish a test drive.

Shave Day Essentials
Shave Day Essentials
Bundle
$38 ($55 Value)

For the perfect shave every time.

Beard Care Trio
Beard Care Trio
Bundle
$32

Tame unruly beards with this trio.

Clean Science = biocompatible ingredients + skin-perfecting actives

Exfoliate

A brilliantly effective face scrub that frees ingrown hairs and preps your face for a clean shave.

$20 - Shop Now

Cleanse

A no-nonsense daily cleanser packed with naturally derived antioxidants and powerful hydrators.

$15 - Shop Now

Moisturize

A light moisturizer that delivers maximum hydration and absorbs quickly to a matte finish.

$20 - Shop Now

Bedtime Routine

for brighter, healthier skin in the morning

Shop the Routine

Our Commitment to Men's Health

We're proud to partner with the Movember Foundation in their effort to address some of the most pressing issues facing men's health today.

Our Give Back

Get to know us...